The law firm EdmarLaw primarily assists IT companies and technology intensive businesses, and has 25 years of experience in IT Law, Contract Law, Intellectual Property Law and E-commerce.
- System Delivery
- Joint Development
- Online Services (SaaS, cloud services etc)
- Copyright and other intellectual property rights
- Processing of Personal Data
- Domain Names
- Trademark Rights
Malin Edmar has worked at the headquarters of Microsoft Corporation in Redmond for four years and assisted the company for more than 12 years thereafter. This experience has not only given her a passion for new technology but also a very good understanding of the IT industry. She knows the typical product cycles of IT companies and understands their terminology – her curiosity in the operations of her clients therefore comes naturally.
EdmarLaw also has a well-established network of lawyers throughout the world, thanks to engagements in international networks, international services and many international clients. EdmarLaw is therefore able to efficiently guide and assist in matters concerning several jurisdictions and business areas.
Regardless of whether you are a purchaser or supplier, the agreement is key to a successful business together. To later try to recapture what the parties’ intentions were at the time contract entry (e.g. if a project later fails), is extremely difficult for both parties. This increases the risk of a dispute immensely. In most cases, the parties are in complete agreement in the beginning, eager to get on board with their collaboration. Both parties think they know and agree on what is being purchased and what is being delivered. To negotiate an agreement including all aspects of the project therefore may seem unnecessary at that time. But the agreement is not for when projects succeed – it is for the scenario when things start going wrong, getting delayed or when the parties begin to realize that they simply do not share the same view of the delivery. That is when the agreement shall function as a manual, and keep the parties moving forward even with some sidetracking. To negotiate the terms at the time when the parties are seemingly in agreement and with positive spirits is key to a successful engagement with each other throughout the project.
EdmarLaw drafts, reviews, analyzes, revises and negotiates all types of agreements for the IT industry, such as licensing and outsourcing agreements, cooperation agreements, customer agreements, development agreements (both hardware and software), consultancy agreements or distribution agreements. EdmarLaw conducts its business in two languages, English and Swedish – a majority of the agreements drafted and negotiated are in English.
Companies, authorities and other organizations have a need to extract knowledge from big data. This is constantly increasing as technology advances. At the same time, the processing of personal data is getting more and more regulated. EU already has the world’s toughest privacy regulations and the requirements get even tougher as the commercial value of personal data grows and is intensified. To handle employees’ and customers’ need for integrity with respect, and still be able to process personal data in an efficient way for the business has become an increasingly important competitive advantage.
As an advisor to several global information services operations, EdmarLaw has in-depth knowledge and understanding of a company’s needs when it comes to processing personal data as part of its business.
Business opportunities should not be limited by the rules regulating processing personal data. Rather, you should seek to find ways to manage personal data processing in accordance with the GDPR at the same time as you fulfill your business purpose.
- How you may process personal data
- Draft or review privacy policies
- Questions around consent (when needed, how given, information etc.)
- What information to provide to data subjects
- How to handle third-party cookies
EdmarLaw knows that outsourcing projects require specialized legal competence as well as focus on the business needs. EdmarLaw has long experience from traditional outsourcing, off- or nearshoring and various types of cloud services.
EdmarLaw assists e-commerce businesses with everything from terms and conditions and privacy issues to marketing law aspects of campaigns and the use of social media to communicate a message.
EdmarLaw assists with trademark applications in Sweden, the EU and internationally. EdmarLaw also helps develop trademark strategies and trademark portfolios for branding purposes. It is important to have an awareness of the potential likelihood of confusion with competitive trademarks. EdmarLaw therefore offers preliminary examinations of distinctive marks and monitoring certain trademarks.
EdmarLaw provides assistance with domain name registrations, as well as domain name disputes and strategic advice with regards to domain names.
EdmarLaw provides counsel in relation to marketing campaigns and contests in all types of media. Social media plays a large role in the marketing messaging of corporations and organizations today, and Edmar Law has expertise in this field. EdmarLaw assists companies with advice and risk assessments regarding its commercial messaging as well as analyzing improper competitive marketing.
EdmarLaw assists companies and organizations in protecting the design of a product, managing infringement in a product’s design, or claims regarding this, and also by optimizing the value of the investment in a design through for example licensing programs. It is important to remember, however, that the design must not have been known to the public prior to registration for longer than six months.
The design protection encompasses sole rights to the design and hinders others from using the same design. No other party may manufacture, sell, import or rent a product infringing on the protected design.
The Electronic Communication Law applies to telecom operators and other providers of electronic communication services and electronic communication networks. It requires data retention for crime prevention purposes (the data shall be deleted or de-identified after six months) and other types of data used for payment services or for marketing purposes (the data shall be deleted when no longer needed).
Questions such as authentication, access control, communication security, routines for backup copying and protection against unauthorized traffic and harmful software does not merely apply to the operations of telecom operators, but to any cloud service providers.
EdmarLaw has the competence, the industry knowledge and the experience to assist telecom and internet operators in i.a. contract negotiations and regulatory aspects, liability issues and freedom of speech.
The digital environment, with a cluster of different types of media, fast and worldwide communication and distribution of equipment both at the workplace and at home, has made the copyright issues highly relevant. The market for computer games alone is far greater than that of the film industry. But it is not always a question of market growth; the very foundation for production and exploitation of protected works has changed thanks to the digitization.
EdmarLaw counsels copyright owners who want to protect or exploit their ideas, or manage infringement and infringement claims.